That oversized yellow "VIA" logo is VERY reminiscent of the way it was used on the UA/MLW Turbo Trains. Uncertain IF I LIKE it or not, but it very it IS very "Turbo-ish."
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At first glance, I thought it was graffiti.
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Really a failure as graphic design. The point is to celebrate the 150th anniversary of Confederation, but there is nothing in the treatment that says anything about our history over the past century and a half. The fact that it has to be "captioned" by way of explanation is proof that it's a failure.
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